See the inputs behind the ratios
Compare campaign spend, clicks, attributed orders and attributed sales. Overall ACOS is calculated from total spend divided by total attributed sales, not as an average of campaign percentages.
Reporting for other advertisers
Read, calculate, investigate; the advertiser decides.
Ad reporting with a human decision at the end.
深圳市通项科技有限公司, trading publicly as Tongxiang Technology, is building reporting and review tools for advertisers other than itself: campaign performance summaries, search-term review, data-quality checks and an evidence-led review queue.
In development. The calculation demonstrations below work on invented data. Amazon Ads API access and advertiser authorization are not active. This is not a live customer dashboard, not proof of partner status and not a record of client results.
Which route we are on
We are a technology provider acting for other advertisers. We are not applying as a direct advertiser managing only our own account, and we do not operate advertising for our own retail business through this product. Advertisers keep their own accounts, grant their own authorization, and can withdraw it.
Keep unlike reports separate
The analysis module rejects mixed advertisers, workspaces, currencies, reporting periods and attribution windows. A seven-day example is a fixture choice, not a claim that every advertising report uses the same window.
Review before acting
Spend with no attributed sales is flagged for investigation. Attribution lag and campaign goals are weighed by a person. No automatic bid, budget, targeting or negative-keyword change is implemented.
Separate access, separate data purpose
Live advertising reports will require Amazon Ads API approval and each advertiser's own authorization. Approval for the Selling Partner API (SP-API) is a separate application on a separate track: SP-API approval does not activate advertising access. Seller data obtained through the Selling Partner API is not used to target advertising or to enrich this demonstration, and data belonging to one advertiser is never combined with another's.
We do not ask for, collect or store Amazon login credentials, and we will not act on an advertiser's account without that advertiser's express authorization. The demonstration has no upload form, no credential field, no customer data store and no external AI call. Collection, retention, deletion, infrastructure providers and permissions for live advertiser data are set out — together with how to report a privacy or security problem — in our privacy and security notice, and must be reviewed before any real advertiser data is enabled.